For driving digitization within your business, you need a robust software solution that helps you streamline your business processes. Right from sales and marketing to financial accounting to customer support, almost every activity performed by a business can be automated and leveraged by building the right software solutions.
When it comes to implementing software within your organization, there are two major alternatives that you can choose from. You can either purchase off-the-shelf software or get custom software solutions built for your business.
In this blog, we would discuss the latter and explore how custom software development services would help you achieve your goals and streamline your processes.
Let’s start by understanding what custom software exactly is.
What Is Custom Software?
In simple words, custom software is software that is customized according to the needs and requirements of your business. Custom software solutions are built from scratch according to the objectives your business wants to attain. As opposed to getting an off-the-shelf software solution, custom software development gives you greater control over your business processes.
While traditional software solutions were generic in nature and were built based on the popular practices that worked for everyone, custom software solutions are built for specific purposes. Building such solutions allows you to conduct thorough market research and understand the problem you are willing to solve.
Now that you have an idea about what custom software solutions are let us understand why they are important for your business.
Why Do You Need A Custom Software Solution For Your Business?
Living in the age of digitization, businesses operating at all scales are moving towards custom software solutions. If you are willing to drive digitization and leverage the productivity of your organization, it is advisable to get a custom software solution developed for your business.
Here are some of the most important reasons why you need a custom software solution for your business:
Building Business-specific Applications
Custom software solutions allow you to build applications that are tailored specifically for your business. In 2022, a business needs to stand out from the clutter and establish its own identity in the market to get the traction it is looking for. By building a business-specific application, you can provide a unique user experience to your customers and establish the unique image of your brand in the market you operate in.
Automating Your Business Processes
A custom software solution helps you automate the processes that are unique to your business. You can no longer have your employees perform repetitive processes manually. Robust custom software solutions relieve your employees from putting in more time and effort than required to perform specific tasks.
Moreover, you can build custom software solutions that are dedicated to automating specific business processes. For example, if you want to automate the support offered to your customers, you can build a customer helpdesk that is unique to your business.
Improving Productivity And Engagement
Performing tedious processes manually often leads to your overall productivity going down. No matter how skilled and dedicated your employees are, they can only expand their productivity to a certain limit. Moreover, when professionals are required to perform tedious tasks on a regular basis, it results in a lack of employee engagement within an organization.
By building custom software solutions, you can improve the manner in which your employees work and increase the overall productivity of your organization. When your employees are free from performing repetitive tasks, they can focus on more value-driven areas of your business, adding to your company’s productivity.
Also, when you make it easy for your employees to perform their tasks, it leads to an increase in the overall employee engagement within your organization.
As the coding and programming of a custom software solution are under your control, you can stay in sync with the ongoing market and technological trends by making necessary updates to your applications. A custom software solution is not as rigid as an off-the-shelf software solution, making it easy to update it from time to time. From adding new features to enhancing the existing ones, custom software solutions allow you to make all necessary changes to upgrade your system and stay in tune with the ongoing trends in the market.
Custom software solutions are often criticized for being too expensive. While they can get costlier as opposed to purchasing off-the-shelf applications,custom software solutions are often budget-oriented.
This means that you can plan the development of a custom software application according to the budget you are able to allocate for the same. From deciding the tools to be added and the development framework to use to hiring the right custom software developers to get the job done, every decision can be taken on the basis of your budget constraints.
Purchasing an off-the-shelf software solution would provide you with the same features and tools that everyone having the concerned software would get. This prevents you from standing out from the clutter and having a competitive advantage in the market.
As custom software solutions are unique to your business, they cannot be easily replicated by your competitors. If built well, custom software development can provide you with a competitive advantage and help you stay ahead of the curve.
Data Security And Compliance
While there are chances of an off-the-shelf software solution being hacked, you can choose the security protocols to be followed while building custom software solutions. This allows you to keep your valuable business records secure and private. Moreover, depending on the country, you operate in and the kind of data you are handling, custom software development helps you adhere to suitable data compliance regulations and laws.